Learn how to maximize your email list, write a killer subject line and how to prioritize social media to get more sales during the 2016 holiday season.
Michael officially welcomes Alayna Van Hall (Business Developer and Strategist) to the cohosting chair of the Magnani Continuum Podcast! After much fanfare they get down discussing the professional social network Linkedin and what the latest changes to platform mean to your brand.
Alayna Van Hall and Michael Dennis sit down to make sense out of some of the most important topics currently swirling around the marketing world. Facebook's announcement that their video numbers had been inflated caused many in the marketing world to once again question how valid are the statistics that social media reports? Alayna and Michael get to the bottom of social media statistics and also discuss:
- Why isn't there a universal 3rd party monitoring platform for Facebook, Twitter, Instagram, etc?
- Are there any industry standards that apply to all platforms?
- How can you gauge the success of a digital campaign?
- What platforms should your brand be targeting?
We are lucky enough to be joined by the owner and CEO of @Properties Mr. Thad Wong. @Properties is the largest independently owned residential real estate brokerage firm in Illinois and one of the 12 largest brokerage firms in the U.S. by sales volume.
Mr. Wong began selling real estate in the mid 1990s and quickly established himself as one of the top selling brokers in the city of Chicago. He has earned four consecutive Golden Eagle Awards from the Chicago Association of REALTORS® as the top-producing broker among the organization’s 10,000+ members. Wong’s accomplishments have been widely recognized by the real estate industry and the broader business community. Honors include: the Ernst & Young Entrepreneur of the Year in the Midwest; Inc. Magazine’s “Inc. 500/5000” list; inclusion on Crain’s Chicago Business’ “Fast Fifty,” “40 Under 40,” and “Largest Privately Held Companies” lists; Inman News’ “100 Most Influential Real Estate Leaders”; induction in the Chicago Area Entrepreneurship Hall of Fame; the Impact Award from the Lincoln Park Builders Club; and the Damen Award from the Loyola University of Chicago School of Continuing and Professional Studies.
Our UX/UI mastermind Justin Jurek has just returned from a family vacation to Walt Disney World and he was absolutely blown away by his user experience. Utilizing ID wristbands, real time apps, and property-wide free WIFI the Walt Disney World property has seamlessly blended tech to maximize the guest experience.
In Part II of our chat with Director of Business Development Alayna Van Hall we dive a little deeper into what Millennials covet, the importance of social networking and the role social justice plays in modern motivations.
Associations report the average age of their membership is currently between 40 and 55 years old and a third of associations with more than 20,000 members report difficulty in attracting and/or maintaining young members. How can associations attract and keep Millennial members? Director of Business Development Alayna Van Hall knows.
How is your product/service perceived? What value do you add? How can you track your success? On this week's pod we look at how you can better understand what your customers value.