Movies about advertising are generally terrible. But there are a few bright spots. Check out the clips we keep returning to year after year.

In the past few years, a number of long-term, peer-reviewed studies have come out that have begun to suggest that the piece of technology we once called the “Jesus phone” is really no savior at all. In fact, it may be, for our productivity and general mental acuity, just the opposite. Read on to discover how you might get your brain back.

Consumers increasingly expect good, fast and cheap. As new technologies lower barriers to entry to many industries, the price/value equation skews dramatically toward the lowest margin position, and often consumers feel like they can find a satisfactory mix of good, fast and cheap. Or, at least, “good enough”.

Last week Publicis made a very major and very public announcement regarding their desire to become a “platform.” Has one of the largest marketing and communications companies in the world embraced the post-subjective (read: post-creatives) era for the industry?

Magnani Continuum Marketing, a Chicago-based digital marketing agency, ranked 8th on the Agency Spotter Top 20 Marketing Agencies Report.

A flurry of announcements came out of Apple’s 2017 WWDC, but there was an underlying theme to much of the presentation… the Macintosh is being shown the door. Read on to see how this shift will begin to affect one of the biggest tech companies in the world.

There are mountains of information on SEM strategy and getting an AdWords campaign started for B2C and ecommerce products, but B2B, technical, and niche markets have been seriously neglected. Read about a different SEM strategy for these markets.

As summer takes hold, you may be looking for a few page-turner to occupy time spent relaxing on any number of deck chairs or beach loungers. Frequently, for marketers, that means turning to a book about marketing, advertising or branding. In our experience, the most influential books are from outside the industry. Check out some recommendations that might challenge the way you think.

It seems like every other large marketing conference has a speaker or a full track about Account Based Marketing (ABM). Find out if this new approach is the right fit for your organization.

You may have heard the following question a lot over the past 18 months: “What do we have to do to attract more Millennials? Read on to discover the approach we take in evaluating how we market to this crucial demographic.