November 15, 2018

Magnani Invited to Speak at Innovation Enterprise

Alayna Van Hall
PRESS RELEASE

Chicago, IL – November 15, 2018 – Magnani, an experience design and strategy firm in Chicago, is speaking at the Innovation Enterprise Summit on November 29. The conference attracts chief technology officers and other technology professionals from the nation’s biggest brands such as Mastercard, eBay, Wells Fargo, The Home Depot and more.

October 25, 2018

UX Design: If It Ain’t Broke, Use It

Justin Jurek
Customer Experience Design

You’re sitting down with your team, ready to kick-off a new UX project. Whether it’s a web redesign, an intranet application or a mobile app, that’s an exciting moment. The immediate impulse is to do the requisite research, understand your users, and invent something new. But should you invent something new?

October 12, 2018

3 Rules Apple Has Forgotten About Design

Justin Daab
Innovation

In the Apple heyday, Steve Jobs’ superpower seemed to be looking at an existing or emerging technology, empathizing with users, and seemingly effortlessly stripping the relationship between them down to its bare essentials. Looking at those moments of interaction that had the greatest impact on user experience, he would mercilessly execute against those. It’s a superpower that many claim Apple has lost since his departure. Thankfully, we can all learn from their mistakes.

On CRO, Privacy, and Formal Wear

Magnani
Podcast

Justin and Justin invite a very special, well-dressed guest, Andy Crestodina of Orbit Media, to chat about conversion rate optimization (CRO), the idea and ethics of conveying scarcity in UX design, and the chances for Solid, the new Web ID standard by Tim Berners Lee, and whether it could form the foundation of a new privacy standard online. We also offer Andy an opportunity to shamelessly plug his new book, “Content Chemistry.”