October 25, 2018

UX Design: If It Ain’t Broke, Use It

Justin Jurek Customer Experience Design

You’re sitting down with your team, ready to kick-off a new UX project. Whether it’s a web redesign, an intranet application or a mobile app, that’s an exciting moment. The immediate impulse is to do the requisite research, understand your users, and invent something new. But should you invent something new?

March 23, 2018

Ethics in Design

Justin Jurek Customer Experience Design

It’s not enough to identify the behaviors, we must create a corporate culture in each of our businesses that values and understands the human realities our behaviors impact. As strategists, designers and developers we must ensure that the work we produce follows these five key guides.