April 8, 2019

A Whole Lotta Foo

Magnani Podcast

Justin sits down for a conversation with Will Smith, founder of FooVR, about the past, present and future of VR, the intersection of narrative and innovation, and whether internet technology has moved the human race any closer to the intellectual utopia we were all promised in the 1990’s.

October 5, 2018

On CRO, Privacy, and Formal Wear

Magnani Podcast

Justin and Justin invite a very special, well-dressed guest, Andy Crestodina of Orbit Media, to chat about conversion rate optimization (CRO), the idea and ethics of conveying scarcity in UX design, and the chances for Solid, the new Web ID standard by Tim Berners Lee, and whether it could form the foundation of a new privacy standard online. We also offer Andy an opportunity to shamelessly plug his new book, “Content Chemistry.”

September 14, 2018

A Run-In With The Law

Magnani Podcast

Following-up from the First Amendment conversation from Episode 9, Justin and Justin invite a very special guest, Chicago attorney, Lenny Gail of Massey & Gail, LLP, to provide a more nuanced and educated perspective on the issues of free speech. We discuss Alex Jones, Elon Musk’s 420 moments, and whether our Commander in Chief bears any legal responsibility for his attacks on public companies. And finally, we wonder if the government will step in to regulate Facebook before they destroy our democracy or Adam Smith’s invisible hand in the shape of generation Z, will simply kill it with indifference.

August 9, 2018

Rainbows, Unicorns and A.I.

Magnani Podcast

Justin and Justin discuss Lollapalooza goers’ illicit use of GPS, the latest Android Pie update, the decline of Movie Pass, growth hacking, and whether our A.I. overlords will deliver us to personal freedom or ultimately turn us into batteries.

July 12, 2018

Counterintuitive Tips for Successful Digital Transformation

Magnani Podcast

Justin and Justin discuss two recent articles from the web about the latest arms race among chip makers to capitalize on the AI explosion, plus YouTube’s attempts to mitigate the effects of “fake news” on its platform. And finally, the Justins discuss 3 counterintuitive tips for a successful digital transformation.

June 8, 2018

Views on GDPR

Magnani Podcast

Justin & Justin talk about Europe’s sweeping consumer privacy protection regulation, GDPR—what the EU says it is, what it’s purpose really appears be and how it could have served it’s stated mission more effectively had the EU applied a little design thinking in its drafting of the law.

May 30, 2018

Ad Agency Models Are Breaking


Make Way for Magnani, an Experience Design and Strategy Firm Chicago, IL – May 24, 2018 – Magnani, an experience design and strategy firm, is driving business results by elevating brand experiences and writing user stories that help clients move innovation from a concept to a plan. Corporate marketing professionals find themselves with a dilemma. Most creative agencies don’t focus on their business goals. Most UX firms don’t understand the brand. Most consulting firms can’t …

May 3, 2018

All About Prototyping

Magnani Prototyping & Development

In this episode of Brilliant, Justin and Justin discuss the value of prototyping in the design process. They cover various levels of fidelity (low, medium & high), why you would choose between those levels and the relative value of each.