June 15, 2018

3 Counterintuitive Tips for a Successful Digital Transformation

Justin Daab
Growth Strategies

3 counterintuitive tips for a successful digital transformation. Digital transformation seems to be the catchphrase of the year. More and more, we receive requests from potential new clients asking for assistance with just that. But as it was with SEO in 2010, or apps in 2012, many of those requesters treat the idea of a digital transformation as something of a one-off effort. A box to be checked. Mostly a digital property purchased or redesigned. …

July 7, 2017

How to Compete Against “Good Enough”

Justin Daab
Growth Strategies

Consumers increasingly expect good, fast and cheap. As new technologies lower barriers to entry to many industries, the price/value equation skews dramatically toward the lowest margin position, and often consumers feel like they can find a satisfactory mix of good, fast and cheap. Or, at least, “good enough”.