August 9, 2018

Rainbows, Unicorns and A.I.

Magnani
Podcast

Justin and Justin discuss Lollapalooza goers’ illicit use of GPS, the latest Android Pie update, the decline of Movie Pass, growth hacking, and whether our A.I. overlords will deliver us to personal freedom or ultimately turn us into batteries.

July 12, 2018

Narrative-Based Innovation, Part 1: What is narrative-based innovation?

Justin Daab
Innovation

Stories are the fundamental way we learn and connect emotionally, as people. Narrative-based design thinking applies detailed storytelling to traditional design-thinking to: create a deeper understanding and empathy with customers, create and communicate a more compelling vision of how to solve their challenges, deliver more engaging user experiences.