March 6, 2018

The Great Nokia Time Travel Experiment (How I Learned to Shake My Notifications Habit)

Justin Daab Customer Experience Design

In the middle of 2017, I found myself reading quite a bit of the current research on the effects of heavy smartphone usage on cognitive function. You can see an overview of what I found here. In short, the persistent drip of dopamine our brain releases when we get rewarded with repeated notifications can negatively affect our ability to concentrate as well as diminish our ability to transfer short-term memory into long-term memory. Cool, right?

March 2, 2018

Why Your Brand is Only a Guest in the House of Reddit: A Lesson on the Sanctity of the Upvote

Eric Ravenstein Marketing Strategy & Planning

Reddit has over 540 million monthly visitors, ranking as the #4 most visited website in the U.S. and #6 in the world. And as such, advertisers have coveted and courted the Reddit user base, repeatedly trying to break into the platform. The best of them authentically joining the conversation. The most doomed of them trying to manipulate the community.

February 22, 2018

Innovation, Failure and Knobs

Magnani Uncategorized

In this episode, Justin and Justin discuss Elon Musk’s appetite for failure as a key component of the innovation process, plus the resurgence of physical controls in a touchscreen-dominated world.