June 8, 2018

Views on GDPR

Magnani Podcast

Justin & Justin talk about Europe’s sweeping consumer privacy protection regulation, GDPR—what the EU says it is, what it’s purpose really appears be and how it could have served it’s stated mission more effectively had the EU applied a little design thinking in its drafting of the law.

June 1, 2018

A Better Model for GDPR

Justin Daab Customer Experience Design

The EU GDPR went into effect. More interesting than the impact on marketing practices is how the law, while giving users control of their data, failed to provide mechanisms for wielding that power efficiently.

May 30, 2018

Ad Agency Models Are Breaking


Magnani, an experience design and strategy firm, is driving business results by elevating brand experiences and writing user stories that help clients move innovation from a concept to a plan.

May 3, 2018

All About Prototyping

Magnani Podcast, Prototyping & Development

In this episode of Brilliant, Justin and Justin discuss the value of prototyping in the design process. They cover various levels of fidelity (low, medium & high), why you would choose between those levels and the relative value of each.